To challenge policies and behaviours infringing upon individuality to eventually restrict collective negotiating power.
To champion the human right to dignity and fairness (as enshrined in the Constitution) and empowered economic agency (protected in the Competition Act).
To deconstruct labour market inequalities, identify reverse actions required and raise public awareness.
To champion a competitive labour market environment where employers compete fairly for talent, enjoying their right to nurture and invest in a loyal workforce, in keeping with the Constitution and Competition Act.
To challenge disempowering and destructive Human Resource Practices entrenching inequality and an unethical competition for talent.
To lobby specifically for youth and job seeker protections that can prevent exploitation and disenfranchisement.
To disrupt behaviours deterring the right to fair wage negotiations and labour arrangements.